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Heartland Cattlemen’s Classic a success February 8, 2021 @4:52pm

The Heartland Cattlemen’s Classic presented by the Stettler Ag Society this past weekend had great turnout despite the frosty weather. There were approximately 100 head of yearling and two-year old bulls on display that included Black and Red Angus, Charolais, Simmental, Hereford, Shorthorn, Gelbvieh, Speckle Park and Maine Anjou breeds.

This was the Ag Society’s second year hosting the classic and used to be the Bull Congress for many years. The Ag Society re-established the Bull Congress as the Heartland Cattlemen’s Classic last year. Dwayne Martin, President, Stettler Ag Society joined the Stettler Ag Society Board two years ago and focused on getting cattlemen functions into the facility.

An Alberta based third-party contractor was hired for wristband check-in, temperature checks, mask patrol and making sure everyone had a wrist band for crowd control numbers.

“I don’t think the restrictions impacted the turnout and people are used to it here. It’s not like people had to go through a big procedure, they just signed-in and got temperature checks. People are getting a little tired too, and we had to remind people to wear masks but that’s what we need to do to host safe events.” - Dwayne Martin, President, Stettler Ag Society

Heifer and Steer junior exhibitors travelled from as far as St. Paul to Claresholm and exhibitors came from a large area. Theresa’s Catering ran a food service at the building, and the classic brought business to the local business community.

“It was a great deal for the cattle industry to get out and function and was an opportunity for seed stock producers to promote their genetics. We had great sponsorship to host the event like we wanted to and support from the community and the industry.” - Dwayne Martin, President, Stettler Ag Society

The Ag Society is continuing with membership riding but are a bit of standstill until the restrictions ease. The Rough Stock Rodeo, normally scheduled in mid-April with up to 500 fans, and the Ranch Rodeo, cannot be held with the current restrictions. As the summer comes and we can get outside, there’s more cattle events that can be held.

For more information on the Stettler Ag Society, visit

Champion Pair of Bulls exhibited by Miller Wilson Angus cheque presentation from SAS President Dwayne Martin and Vice President Jenna Watson. In the picture L to R: Judge - Josh Stahl, Judge - Lorraine Henderson, Judge - Dwight Durie, Jaelayne Jacobs, Dakota Hunker, Dwayne Martin & Jenna Watson

Jody Craig, News Reporter


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